Work That Matters campaign
MEA-MFT's Work That Matters campaign
Celebrating the dignity and value of public service. That's the goal of MEA-MFT's award-winning Work That Matters campaign.
MEA-MFT is now planning a new, expanded phase of the campaign that will continue through 2010.
We launched the campaign's new phase January 21, 2010, at a gala celebration in Helena, with the help of a special guest: Randi Weingarten, president of the AFT, one of MEA-MFT's two national affiliates.
Patti Boggess is one of featured members in MEA-MFT's Work That Matters campaign. Read the back of her postcard.
The Work That Matters campaign puts a face -- literally -- on Montana public employees, introducing them to Montana's people.
Why Work That Matters? In these tough economic times, Montana has some important decisions to make. Montanans deserve to know what is at stake as our leaders decide whether or not to fund state services adequately.
Using postcards, radio spots, videos, newspaper ads, and other means, Work That Matters introduces Montanans to public employees in a wide variety of different jobs around the state.
They are just a sample of the thousands of dedicated public employees all over the state who make a difference every day in the lives of Montanans.
The economic link: Public services and programs have always played a fundamental role in building America’s economy. Public services pave the way for new innovations, new businesses and industries. Public services allow the middle class to thrive. Public services also help people get through tough times and get back on their feet – moving them from welfare to self-sufficiency.
Public services and programs exist to provide for the common good, to protect our communities, to address public problems before they occur. They are smart investments that end up paying for themselves.
MEA-MFT created the Work That Matters campaign in 2003. The campaign ran during the 2003 Montana Legislature and several subsequent legislative sessions.
With this new phase, Work That Matters will run throughout 2010.
How can you help? Send names of people who would make great Work That Matters "postcard people" to Sanna Porte at email@example.com.